Pursue Bold Ideas

Following the rollout of a new strategic vision for the University of Michigan College of Engineering, we created a new Brand Video. This video captured the spirit and voice of Michigan Engineering, highlighting our core values and mission: to serve the common good. This video won a Michigan Emmy award for Best Community/Public Service Video….

Ready for Launch

As part of the transitional plan for the new Dean of the College of Engineering, I planned, wrote and designed this spread in the Fall 2016 issue of The Michigan Engineer magazine. The process included working with College leadership and multiple stakeholders on goals and messaging, interviewing the Dean, writing and vetting the text with…

Introducing the new dean

Over the course of one year, I managed the communications transition plan for the departure of a decade-long leader and the introduction of a new dean for the University of Michigan College of Engineering. This communications & marketing plan included multiple communications points along a year-long timeline to various constituents, mapped out and planned well…